Virtual Regatta is getting even closer to reality by integrating energy management thanks to an unprecedented partnership with MX3, one of the leaders in sports and outdoor nutrition. From now on, the e-skippers in the Vendée Globe 2024 will be able to familiarise themselves with the energy products used by real offshore sailors, adding an even more immersive dimension to their racing experience.
MX3: Energy from the ocean just a click away
Made in Sables d'Olonne, MX3 is a leading name in lyophilised meals and sports nutrition, with products designed specifically for athletes in extreme conditions. The brand has always been close to sailors, providing them with nutritional solutions tailored to the demands of ocean racing. Now you can benefit from this expertise directly in the game.
Products to optimise energy management for e-skippers
Two of MX3's star products are coming to Virtual Regatta to accompany virtual skippers during the Vendée Globe 2024. Firstly, the special limited-edition recipe, inspired by the Vendée region, is a freeze-dried dish of black farmhouse chicken from Challans. Designed as a real recipe developed for the Vendée Globe, this high-protein recipe offers maximum nutritional intake, particularly useful at critical moments in the race. Indeed, the aim is to reflect the skippers' strategic choices, enabling realistic and immersive energy management.
You can also choose the Honey Almond’ energy bar’ rich in carbohydrates and vitamin B1, ideal for helping to maintain the energy you need at key moments during the race. Formulated with quality ingredients, it reflects the needs of a skipper in full effort.
Immersion even closer to reality
This partnership allows us to offer an even more realistic gaming experience, by integrating essential aspects of offshore sailing. As Arnaud Boissières, skipper of the IMOCA La Mie Câline, explains: ‘Energy management is vital at sea. After an intense manoeuvre, a skipper needs to regain his strength, partly with MX3 products, and seeing Virtual Regatta take this into account is a real pleasure, enabling players to enjoy an experience even closer to our own.
MX3 and e-sailing sponsorship: a shared commitment
E-sailing offers a new opportunity for brands to connect with a growing community of sailing enthusiasts. For MX3, this partnership represents a great opportunity to open up to a wider audience, by supporting virtual skippers and taking part in the Vendée Globe adventure in an innovative way. By offering energy products in the game, MX3 is demonstrating its commitment to supporting sailors, whether they are at sea or behind a screen.
Join the race and experience MX3 energy
This partnership marks a new stage in the evolution of Virtual Regatta, with the integration of energy management elements, just as real skippers would do at sea. Whether you're a regular on the virtual oceans or a newcomer, get ready to discover the world of the Vendée Globe with the energy of MX3 at your side. Join the race and dive into the adventure now!